Tuesday, October 8, 2019

Let me Clarify...

I would like to clarify a little about who I am and what do I do. I’m a creative person. Always have been. I started in music as a kid playing guitar and then in bands and recording music. I still play and love it. My active years of playing a lot were 1987 to 2007. In 2008 I became interested in acting shooting numerous films listed on IMDB. I love acting, writing and directing.
Today, I have a media/video company called JAF Project that I started with Frank Rocco Maglio earlier this year and we moved into our office in April. There we create videos for businesses, individual personalities, original narrative films, and music videos. We also provide social media consulting and content development for clients. Our main goal at JAF is to help people by teaching them how to help themselves using the power of video and social media.
In 2016 I got my real estate license and I’m working at Costanza Realtors in Bayonne. I like it there and I’m planning to do bigger things in real estate in the years to come.
Basically, I enjoy posting positive videos, writing articles about life, hosting a podcast, selling real estate and sharing my journey with those that care in the hopes that someone will benefit from the content.
The reason I’m posting this here is for those that are too close-minded to see that life can be an expansion of creativity and be different at every turn. It's not being unsure of what direction you’re going simply because your passions are many. Being creative to me makes life worth living. Living a life that’s creative matters to this planet and it should be supported. Especially by loved ones that might not fully understand it because they are the ones that can easily destroy the purpose of an artist.
Please support your local artists and make them feel like they matter. Giving them anything less is a slow death to emptiness for the artist and the unaware souls. Thank you for reading. John Henry Soto 🎥📷🎸🎹🎶🎵🎼🎨

Wednesday, September 18, 2019

JAF Project First 6 Months



This was so great!! Put together by my biz partner Frank Rocco Maglio! It's only been 6 months but looking back, we've done a lot! A lot more coming!!

Saturday, August 3, 2019

Sunday, July 21, 2019

ZELO.XL - She Really Want Me


She Really Want Me by ZELO.XL 

Directed by John Henry Soto​. 
Director of Photography Lisa Zalenski​.

Wednesday, July 3, 2019

Frank Maglio Photography @ JAF Project



Just some of the work by the awesome Frank Rocco Maglio at JAF Project.  Please share!  Thank you, everyone, for the support! 201-429-5337

Thursday, April 11, 2019

Why I gave up complaining. By John Henry Soto

When I hear people complain about how hard it is to make it because of where they grew up, I can't help to think of my grandparents coming here in the mid-40s without knowing a word of English and finding factory jobs they worked for 20 years. They were around my age now when they arrived here! Then I remember my grandma telling me how she had to leave school in the 3rd grade to go to work. Her job was cleaning clothes in the river and sewing. She was 8 years old. My grandpa told me stories of working as a truck driver for the fire department. Things were a little different back then. He also drove a rock truck from the village to the city for building materials. I still carry his metal belt license on my key chain. I remember as a young boy walking by my grandpa's bedroom while he was resting after work and seeing him laying down wide awake scratching his forehead deep in thought. I always wondered what he was thinking about. I never had the nerve to ask him because I was afraid it wouldn't be good and it would make me sad. But I'm sad now anyway so in retrospect, I should have asked. His space felt sad to me but he always smiled and was the funniest dude around. Not a day goes by that I don't think of him in some way. I never met my dad so he was it for me and I couldn't imagine a better role model.
My grandma worked at a zipper factory called ACME. That's right ACME. Same place the Coyote spent a fortune on gadgets to try to capture the Roadrunner. She worked there for almost 20 years. Someone convinced her she should retire and she did. Three years shy of being eligible for a pension. Not sure if it was deliberate or not but it really bothered her. She said she did it to take care of me because my mom was working at the time and had remarried. I don't have all those details families don't talk about. My grandma was a tough lady and ruled the house. She worked hard and I never heard her complain that the work was too much. She did, however, hate the commute to her job in Long Island City and spoke about that a lot. The subway announcements she never understood so she had to ask around and sometimes people were not very nice to help her. But she always had the furniture she wanted and we always had food. Food was a big part of growing up for me. I miss those days and I truly miss her. Today is my grandma's birthday. She would have been 108! She lived to 96 so that's pretty amazing. My grandpa was 96 when he moved on! My mom was a lot younger which was very sad. I'll write something soon just about how great she was.
I truly can go on and on in detail about my family and my upbringing but that wasn't the reason I began writing down these thoughts. The purpose was this. I use these stories and memories whenever life challenges me harshly or I'm physically tired or it feels like it's a never-ending journey towards success. I look at my life and realize what an amazing success I already am and how blessed I am to have the opportunities in front of me. Today I feel really great. I would like to thank you for reading. ❤️🙏 JHS